We Are Introducing New Brand and Logo with Powerful Message
We are pleased to inform you that we are rolling out a new brand and visual identity with an updated logo. The new brand, FitzGerald Law Company, draws on the legacy of our name, but identifies better the type of company we are and it will coincide with our longstanding Web address: www.fitzgerallawcompany.com.
|Old logo||New logo|
The new logo, employs the same colors as the old one, but specifies the practice areas of the firm (immigration, criminal, personal injury), representing distinct yet at times interdependent and complimentary areas of expertise. The graphic element, symbolizes the credo and governing principles of our Boston law firm. Specifically:
- Collaboration and Teamwork
- Family Unity
- Conference, Conciliation and Negotiation
- Service Oriented/Supportive/Helpful
- Communication and Trust
It is our hope that the new logo will clearly communicate our identity via these messages to our clients as well as our work team. We hope you like it as much as we do. Follow this link to learn more about our new logo and to let you know your thoughts.
Over the next few weeks, you will see the new logo on our web site and we will slowly transition it to our letterhead and other marketing materials. We will continue to use FitzGerald & Company, as a name for certain purposes, in addition to our new brand FitzGerald Law Company.
We are also in the process of completing an entire Web site redesign to make our site easier to navigate from cell phones and tablets. Stay tuned for the official launch of our new Web site. We also take this opportunity to ask that you write a review of our services on the link below:
Desmond P. FitzGerald,
And the FitzGerald Law Company Team